Want to generate cash fast? Well just watch your emails for offers from companies you do business with (Savvy ones that is) and you can learn the precise success formula they use to do just that.
Plus lock in customer loyalty at the same time…how cool is that?
The Success Strategy is “Offering Discounts for Advanced Purchases” where you lock in the customer for a period of time in exchange for an irresistible return on their investment (not hard when T-Bills are paying ½%).
Last year my web developer offered blocks of hours for a discount… buy 25 hours and save 10%… 50 hours and save 20%. He generated $2500-$4000 per client NOW and locked us in to utilize those hours.
How about the big guys.
Well GoDaddy® sent me this offer:
I have tons of domains so this once again equals fast cash and cements me in for all these for another year.
GoToMyPC® takes it a step further and not only gets me to renew for a year for a 20% discount but also…
includes a second PC I can apply the service to…including a REFERRAL. And this referral may become an ongoing customer after the free period is over.
One key to effectively deploying this strategy is to know your gross profit margin and current renewal rate so you know how much you can discount.
So get creative and have some fun generating FASH CASH, increasing CUSTOMER LOYALTY, and generating REFERRALS.
