Today I want to talk about something that’s so frustrating to me. It’s so pervasive in so many entrepreneurial businesses and it holds them back. It keeps them from growing. It causes them to waste enormous amounts of needless money and it is a downer for their staff as well. Matter of fact, it frustrates me so much, it caused me to give up my job as a president of a nearly billion dollar valued company, that I co-founded, in order to be able to help people like Steve. You might say, “Scott, what is this thing?” This thing is constantly swinging for the fences. Trying to hit the home run. Trying to grab the brass ring in one easy step. Always trying to do the big things to take your business to the next level. And the bottom line is this is actually a recipe for failure and disaster.

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