“Utilizing a “Bottom Up Sales Funnel” to Predictably Hit Sales Targets”

Have you ever made projections about expected sales and missed the target… Perhaps badly?

Has this happened more than once or perhaps frequently?

What if there was a way to almost guarantee you actually achieve your projected sales targets?

Introducing a concept that I created for you years back that helped many companies eliminate that dreaded feeling of coming up short every quarter. (more…)

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Cement in Customer Loyalty OR Spend an Unnecessary Fortune in Marketing

Have you ever thought about how loyal your customers are? If so, how do you now measure this loyalty? Do you measure and track your customer attrition rate? Do you periodically survey your customers?

Whether you know it or not, your profits may be continually drained by customers who left you because of less than superior service. You may also be unaware that the customers who do transact business with you may be doing business with your competitor as well, leaving profits on the table you could better harvest with improved loyalty.

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Overcoming The “Embarrassment Factor” of Asking for Referrals

We all know that referrals represent the fastest and easiest way to add new clients, right? And, generally these clients come with little or no cost. But the sad reality is the vast majority of businesses lack a formal referral program, and worse, are not even asking for referrals at all, even when the client is a raving fan.

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